Dr. Melony Shemberger, assistant professor of journalism and mass communication, presented a session at the 2016 CASE III (Council for the Advancement and Support of Education, Region 3) Conference held Feb. 14-17 in Nashville, Tenn.
Her presentation, titled “Propel Your Stories and More to the Next Level With Content Curation,” was among more than 200 proposals submitted for 125 spots for track sessions.
Her talk focused on content curation in the field of public relations and marketing, designed to encourage education communicators at schools, colleges and universities to share information in a modern way. Content curation brings together different online assets—tweets, posts, videos, Web links and more—to tell a story.
Shemberger’s session discussed different digital curation platforms, offered top tips and showed actual examples that could help educational organizations leverage exposure, recognition and identification for their institution.